2024
Ongoing
Projects
and some of the most recent work
Last updated: 14. Oct. 2024.
Hillsborough, Christchurch.
Ongoing
Personal
About me in 30 seconds:
In 2021, my family and I relocated from Hungary to New Zealand. We are now based in Hillsborough, Christchurch City. While I currently work with clients overseas, I am eager to connect with local clients. I want to help them with my knowledge.
What I enjoy the most with my work is talking to people, brainstorming marketing ideas and online ads, and creating ad creatives (graphics, writing) from scratch.
I love meeting people and exchanging ideas face-to-face. However, you won’t find me discussing sports, politics, or the weather with others; I don’t follow any of those topics. Instead, I love talking about learning, self-development, healthy living, psychology, marketing & design. Stuff that I find fascinating. I find the energy or vibrations from live and positive human interactions fulfilling; they pump me up.
Find me online:
work
Recent
projects:
Multiple Clients
Optimising Google Ads Campaigns
14.10.2024
I am working on feeding more data points to my client’s ongoing ad campaigns. Most clients have a form submission or phone call setup as conversions. Google Ads does not have enough data to optimise its delivery. I am setting up more grabbing points, e.g., time spent on sites, scrolling depths, video views, email address clicks, and so on, as engagements, and I am feeding this data to GAds as conversions.
Simultaneously, I use Tag Manager and Google Analytics to include these events as key events. So conversion data can be observed from a triangle of sources, such as GAds and GA4, and the actual data on the client’s end.
(Below is an example of the ‘tag plan’ with the records I am running for each clients’ GTM account.)
Private Project
Building HospoHQ - An Online Group
The Marketing Toolbox for Hospo Pros
14.8.2024
Join this FREE resource to improve your hospitality business (hotels, restaurants and cafes) with industry-specific marketing knowledge, strategy and tips in NZ.
- Professional Group
- Solution-Oriented Leaders
- No B.S., No Fluff Content
- Shared Learning + Q&As
Group memberships are open to decision-makers within the hospitality industry living in New Zealand. Whether you want to ask questions, discuss issues or observe anonymously in the background, this group will give out free tips, tricks, and resources to all who join.
My personal vision and goal with the group is:
By joining this hospo-specific marketing group, one will find like-minded members coming together to support each other for the benefit of all. Let’s forget competition; instead, we should learn from each other, progress, and work together.
“It is easier to climb the mountain when you have others around you supporting the journey.”
For more info, click here
Full Scale Marketing Package
Rebranding, Website re-building, Logo design, Google optimisation.
15.6.2024
The Szigetparking website and logo needed a facelift. The trend is following the style of Sziget Festival’s brand presentation for 2024 (changes each year). The logo and the website have been refreshed and modernised.
I have refreshed the WooCommerce store and introduced a ticketing system with QR codes for all purchased tickets to make arrival and entry operations to the car park as smooth as possible. Check out the website I rebuilt here: https://szigetparking.eu/
Do you need help with graphic design?
Let’s chat, click here
full-scale marketing package
Website building, SEO, Logo design, Google optimisation, and Graphic design work (incl. Product & packaging design)
22.2.2024
I have created a guest review card for hospitality businesses that use “wave” technology to enable hospo business owners to instantly collect genuine customer reviews with InStar Card.
The full-scale package contained Logo Design, Branding (in progress), Website Building with complete search engine optimisation (in progress), Business Email setup, Google optimisation (Google Analytics, Google Search Console, Google Business), ad creatives and other graphic design work coming up.
https://getinstar.com/
Do you need help with a full-scale marketing package?
Let’s chat, click here
Marketing & Design Work
My current "to-do" list
21.3.2023
Google Ads Campaigns:
1. client: Catering service promoting campaign for a restaurant with multiple locations.
2. client: Live music and dining promo-, and a specific restaurant promoting campaign.
3. client: Live music and dining promo-, and a specific restaurant promoting campaign.
Website building audit & SEO:
1. client: Audit and Search Engine Optimisation for a restaurant owner client whose website was essentially hidden from the “eyes” of Google. The whole website was under the “noindex” tag.
2. client: Full website building from scratch for a client who is a mobile prefab house developer. They need an entire online presence from scratch. We are building the basics for the brand, the website and the Google Profile.
Graphic Design:
1. client: Small billboard-size promo poster designs.
And promo ad designs for screen displays.
2. client: Brochure design: an Event Venue promotional material for a restaurant they can hand out to their clients.
Event Venue Promo Strategy:
Full-service promo strategy and execution across multiple channels. This includes graphic design, ad copy for the promo materials and paid promotion setup as well.
Video Editing:
Short reels or short-form content video editing for a service provider.
Stuck with marketing? Let’s meet, click here.
Website building
Website building, SEO, Logo design, Google optimisation, and Graphic design work
12.1.2023
My client needed an online presence for his soon-to-be-opening EMS training studio. The full-scale package contained a Website Building with complete SE optimisation, Business Email setup, Logo Design, Google optimisation (Google Analytics, Google Search Console, Google Business) and other graphic design work such as brochure and poster design. Here is a taster of the website:
http://emsfitchiswick.co.uk/
Do you need help with your website?
Let’s chat, click here
logo design
Restaurant Logo Redesign / Update
15.9.2022
The restaurant will relocate to a new location. Their interior and overall look will get a fresh feel, and the client wanted their logo to be updated.
The client approached me with a logo idea they liked. As usual, I have come up with lots of drawing according to the logo brief, as I wanted to give other ideas to the client too.
Do you need help with graphic design?
Let’s chat, click here
Website Creating & Google Ads Setup
Webshop- and Google Ads Campaign building
20.8.2022
I have created a webshop and two Google Ads Campaigns for a parking service provider. They were selling parking spots for Sziget Festival in Hungary.
The campaign has brought in EUR 11 600 (NZD 18 800) in revenue.
This campaign ran only for a limited time (6 weeks) until mid-august.
Ad Spend: 463 Euro
Revenue from Ad Spend: 11607 Euro
My ROI was 25:1
My ROAS was 2507%.
(Anything above 800% ROAS considered great.)
Are you stuck with your Ads campaign?
Let’s chat, click here
Package Graphic Design
Vegan Soap Packaging Redesign
25.7.2022
Graphic design for the packaging of a vegan soap producer called Panna Soaps. I have been working with drawings that another artist did. I needed to manifest the package design with the rest of the details.
In total, there were six small boxes and two large ones designed.
Here is a visual taster:
https://youtu.be/cL5AyvaKekY
Do you need help with graphic design?
Let’s chat, click here
full-scale marketing package
Website building, SEO, Google optimisation and Logo design
13.5.2022
Website building and logo design for PayControl. They needed a site to feature information about their services and products. My tasks were included:
-Mobile-friendly website building
-Website SEO
-Google Business setup
-Google optimisation
-Logo design
https://paycontrol.hu/
Do you need help with your marketing strategy?
Let’s chat, click here
full-scale marketing package
Website building, SEO, Google optimisation and Logo design
1.3.2022
Just finished building this website for an employee group accommodation provider company. They needed a site to feature basic info about their business. Tasks were included:
-Mobile friendly website building,
-Website SEO
-Google My Business setup
-Google optimisation
-Google Ads campaign
-Logo design
Do you need help with your marketing strategy?
Let’s chat, click here
website building
Website building and optimisation
22.2.2022
Just finished building this website for a restaurant that provides Asian-style food to its’ customers. They needed a site to feature basic info about their business:
https://www.taonoodles.hu
Do you need help with your website?
Let’s chat, click here
Play Video
full-scale marketing package
Webshop & Website building for a cosmetic shop in Norway
11.10.2021
We are in the process with the client of building a webshop that will sell cosmetic products and also a website that will promote cosmetic services the client provides overseas in Norway:
Do you need help with your website building?
Let’s chat, click here
website building
Website building and optimisation
3.10.2021
Keyword research and Google Ads campaign creation for https://www.mandalahouse.hu/
Before that set up Google Analytics for measuring data, and adding the right Google indexing tools on the website such as robot.txt, meta description, and finishing off with the heading structure using the right keywords and phrases.
Are you stuck with your Ads campaign?
Let’s chat, click here
full-scale marketing package
Website & Logo design for a group accommodation provider
23.09.2021
Two weeks ago I have photographed the whole property and all its’ features. Now I have the photos I have built their website and created their logo. Tasks were included:
-Mobile friendly website building,
-Google Business setup
-Google optimisation
-Logo design
Do you need help with your website building?
Let’s chat, click here
graphic design
Menu design for a restaurant
1.9.2021
We are doing various menu designs for DaRose restaurant, which is located in Vienna Austria. With the owners and the chef at the place, we are creating an outdoor menu design, and a new a’la carte menu.
This is the file under progress in InDesign on my computer:
Do you need help with graphic design?
Let’s chat, click here
full-scale marketing package
Promo poster design for a restaurant -
13.08.2021
This restaurant want to promote an upcoming event. Here is the promo material I have made (look at the poster):
Do you need help with your website building?
Let’s chat, click here
Other posters I have done for the same restaurant.
contact
Books I am currently reading:
Die with Zero – Bill Perkins
The Black Swan – Nassim Nicholas Taleb
Atomic Habits – James Clear
The Art of Non-Conformity – Chris Guillebeau
Communicate – Ian Grant
Books I recently read:
Screw it, let’s do it – Richard Branson
On Money – Rick Morton
Managing oneself – Peter F Drucker
Rework – Jason Fried and David Heinemeier Hansson
All time favourite podcasts:
Kapil Gupta – Conquering the Mind
Naval Ravikant – How to get rich without getting lucky